Thursday, March 6, 2014

Fined for bad reviews?

A Utah couple is sent an email from the company Kleargear.com concerning a negative report the wife posted on riffoffreport.com.  This report was posted three years previous to the email.  Kleargear told the Palmers they must pay $3,500 to them if this poor review was not taken down within 72 hours.  The negative report was posted when the Palmers ordered some products off Kleargear.com and never received them.  The transaction was canceled and they were refunded the money, but they still wanted to figure out what went wrong.  The Palmers called every number on the website and tried multiple times to contact the company but were unsuccessful. 
What does this mean that they are not allowed to post negative things about the company?  Evidently when they made the report on riffoffreport.com they were violating the terms and conditions of the company.  In the fine print it said that anyone who says anything negative about the company on any website would have to pay a $3,500 fine.  This is called a non-disparagement clause.  The Palmers were not legally not required to pay this even though they could not get the report off of the website because of errors in the system.    


After reading this you might think that Kleargear was violating the Palmers' right to free speech.  Sadly it is not, and many online companies are adding non-disparagement clauses to their fine print.  This is completely different than what most companies are known for doing, protecting first the customer, instead of attacking them.  By agreeing to the terms and conditions you may be signing away your right to free speech without even knowing it.  In this situation the case would have never made it in court because it was extremely unfair and not made in good faith.  These are both parts of the ARTFORME points of social media to consider.  The company was not open either, or willing to cooperate or communicate with the customer.  Although it would not hold up in court, it did do damage enough to their credit score to make it hard for them to get a loan on a second vehicle.


The thing that is so bizarre to me about this whole situation is that the complaint had been online for three whole years before the email was sent.  Honestly another 72 hours is going to make that much of an impact on the company?  There is no other logical explanation for the email, than a scam to take people’s money.  I believe this company probably operates this way to scam people out of their money, never really delivering a product or service, just canceling orders and aggravating customers until they complain.  This company was especially shady when CNN could not even get in contact with them.  This is very comical to me due to the fact that the company’s name is Kleargear, because it was about as clear as mud with its intentions and communication. 
Now how do you protect yourself from what happened to the Palmers?  First you could make sure to do a little research on the companies you are purchasing from.  Next you might check how sketchy they are when you look at them.  Lastly you can read the fine print in the terms and conditions.  No one has time for this, and if you do you probably need to get a job or hobby.  I believe the best way to protect yourself is to only buy from companies that have a reputation for being fair and good to their customers.



The situation the Palmers' were in honestly sickens me.  It was completely undeserved and unethical in my opinion.  It also makes me very leery of online purchasing because of how close to home this family is.  They are located in our own State.  From the video they seemed just like your average family down the street, not doing anything to controversial to deserve this.  This goes to show that you can’t trust everyone on the internet.    



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